We offer practical
solutions for business growth:


We offer practical
solutions for business growth:





Geomarketing

Definition of the spatial concentrations of target groups significantly influences the efficiency of many companies. Identification of patterns of clients’ movements between their main addresses (living, work, education, food, relatives, etc.) allows to teach a predictive model and roll out the prediction over a targeted territory and business. Geo-data and spatial analysis provide effective tools to improve the quality of decisions and activities that are applicable to current and potential markets, customer acquisition and management, media-planning, sales growth, locations assessments.

CRM and Customer strategies

Segmentation of the customer base defines the answers to the questions: what, whom, when, where and how to offer? The proper processing with customer base requires investments into big data The latter are limitless, have to be justified and returned in reasonable time. The notions of “omni-channel”, “customer care”, “service quality” have to correspond to expenses and have strong positive correlation with business results. We help to find right balance, assess limits of achievements and develop cost-of-benefit analysis of any CRM activity.

Predictive analytics (Big Data)

Predictive models utilizes bid data technology to predict the customer behavior and to find optimal decisions. Predictive business models use patterns, developed on the basis of data over required and sufficient and are aimed to evaluate the potentials of risks and opportunities. Models identify connections among various factors to search the best solution within a context or most business effective decision The applications of a predictive model are customers’ propensity to behave, identify best goods and services to sell, understand and minimize the causes of attrition.