26 February, 2018
The Marketing Logic company based on DSM Group data has prepared an interactive map showing the consumption of medicines in Russia by regions. The map allows you to see the average per capita consumption of medicines in packages and rubles for each subject of the country, to estimate the density of pharmacies, sales of medicines in the commercial segment of the pharmaceutical market.
During the year, the average resident of Moscow buys 46 packages of medicines. In General, this figure is at the level of 28 packages in Russia.
Moscow is a leader not only in per capita consumption of medicines in packages, but also in consumption in rubles. On average, a resident of Moscow spends 11 703 rubles a year on medicines. For example, in St. Petersburg, this figure is much lower – 5 802 rubles and 28 packages. The residents of Ingushetia spend the least – about 1600 rubles, buying an average of 10.5 packages of medicines per year.
The five regions with the highest consumption of drugs in packages include, in addition to Moscow, Nizhny Novgorod region with 44.7 packages, Chelyabinsk region (43.8 packages), Kaluga region (43.3 packages) and closes the five Moscow region with 43 packages. On the cost of medicines are leading Moscow (11 703 rubles), Moscow region (8943 rubles), Sakhalin region (7492 rubles), Nizhny Novgorod (7165 rubles) and Chelyabinsk (6 946 rubles) region.
"We are very pleased that our key specialization - big data and spatial analysis already bring great benefits to the country and people. All areas of human life are strongly linked: health, sports, entertainment, work, family. Changes in one necessarily entail changes in other areas. Fortunately, we see improvements in health projects: increased penetration of sports, pharmacies and medical institutions in the life of every person at the level of every home and residential quarter. It is very good that not only the state is involved in improving the health of the nation, but also business from large corporations to medium and small enterprises. We have prepared a map showing the data provided by the leading Russian research company DSM Group-it is a simple and clear way to show the current situation – we will develop this direction, add details, indicators, time comparisons," says Marketing Logic managing partner Dmitry Galkin.
A map showing data by region. A map showing data by region.